News Feed
High Noon Casino

888 Shares Soars Following Harrahs Gambling Deal

This SlideShowPro photo gallery requires the Flash Player plugin and a web browser with JavaScript enabled.

Shareholders of UK-based online gambling giant, 888 Holdings Plc, will
be all smiles today after firm’s share price soared following news that it had
signed a contract with leading U.S. land gambling company, Harrah’s
Inc, to provide it with state-of-the-art online gambling

Shares of 888 Holdings, which owns and operates Casino-on-Net and Pacific Poker,
rose by 11.7 pence to 97 pence and traded at 94.25 pence as of 10:30 GMT this
morning on the London Stock Exchange (LSE). Despite its stock dropping over 3
points this year, 888 has a market value of 324 million pounds.

As the second largest online gambling firm in the UK, 888, like most of its
competitors, wants to be ready to re-enter the lucrative U.S. online gambling
market when the country eventually reverses its draconian online gambling ban
and follows the UK in legalizing and regulating online gambling within its

In anticipation of this, many of America’s largest land casino groups, such as
Harrah’s Entertainment, have started making strategic plans to ensure that they
are also poised to benefit from a potentially free and highly lucrative online
gambling-friendly state. Enter the symbiotic deal between Harrah’s and 888.

888’s Dragonfish business-to-business unit will provide online casino and poker
software to Harrah’s in a deal estimated to be worth millions of dollars. The
leading online gambling firm is eager to return to the United States after it
pulled out a few years ago when U.S. Congress passed a bill to ban online

Said 888 CEO, Gigi Levy, ‘It’s going to be the big U.S. players that take
advantage of the situation. The easy entry for us, being that all these
companies require infrastructure and services, is on the B2B side.’ Levy also
hinted that he anticipates making an acquisition for the business unit in the
coming quarter.

Dragonfly will reportedly provide gaming and payment software for Harrah’s
popular World Series of Poker and Caesars Casino brands.

Casino Offers
Club USA

Featured Slots
The great trilogy has hit the computer screen as an amazing online slot game.
Featuring one of the most beloved super heroes, Iron Man slots is packed with great graphics, sound effects, special features and a bonus game. Coin values range from £0.01 to £5 with a maximum payout of 5,000 coins.
Most Read