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Playtech Deal To Yield Cowboys & Aliens Slots


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Playtech, highly successful online gambling software vendor, has signed a
lucrative deal with renowned comics-to-film firm Platinum Studios Incorporated,
that will see the development of a Cowboys & Aliens slot game.

The Isle of Man-based Playtech is famous for always being on the lookout for new
gaming ideas to develop for its vast portfolio of online casino clients, and its
new licensing agreement with US-based Platinum Studios will allow it to bolster
its already massive selection of online casino games.

In this case, the Platinum Studios deal with Playtech could see the latter enjoy
a choice of over 5,000 comic books titles and characters to adapt for the online
gambling industry, but the title that sealed the deal is the classic Cowboys &
Aliens.

Cowboys & Aliens was first published in 2006 as a graphic novel by Scott
Mitchell Rosenberg (and Platinum Studios head), and earlier this year was
released as a hugely successfull Hollywood blockbuster starring Daniel Craig,
Harrison Ford and Olivia Wilde.

As its names suggests, the storyline of Cowboys & Aliens involves an alien
invasion in the United States in the 19th Century, when the cowboys dominated
the west. As such, the graphic novel, the film and the soon-to-be-released
Playtech slot game documents what happens when these foreign, but exciting
worlds collide.

Playtech is Set to Introduce Cowboys & Aliens Slots

Said Playtech head of content Sagi Harari, ‘Playtech is excited to introduce
Cowboys & Aliens slots to the online gaming scene. This comic book fits in well
with our existing branded games, since it is instantly recognisable due to the
great success of the movie and it also lends itself to visually impressive
games.

‘Powerful branded games are in high demand and fans as well as
casino-game players will no doubt be thrilled to experience our new offering,’
he said.

Also thrilled at the licensing deal is Platinum Studios CEO Scott Mitchell
Rosenberg, who said, ‘Online gaming is a whole new playing field for us and
perfectly follows Cowboys & Aliens’ success at the box office. We’re very much
looking forward to people playing Cowboys & Aliens slots from their living
room.’

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