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UK Firm Launches Anti-Bot Software


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Last week Cambridge-based software firm, Featurespace announced that
it has provided King.com, the world’s biggest skill games operation, with
state-the-art behavioural software designed to prevent potentially harmful ‘bot
attacks’, an application that can also be applied to online gambling sites.

The kind of software developed by Featurespace is becoming increasingly
important to online gaming and online gambling websites that are increasingly
being targeted by malicious computer software that is designed to mimic humans,
and ultimately gain the upper hand unscrupulously when it comes to game play.

According to executives at Featurespace, which was founded in 2005, its new
high-tech software protects clients by automatically detecting online activity
that has been designed to simulate that of humans, but is actually artificial.
This has been a problem for King.com, which boasts over 17.5m unique users
monthly.

As such, it is crucial for firms like King.com as well as the world’s biggest
online gambling concerns, to ensure the integrity of their games and that of
their loyal players. In fact, there are very few gaming and online gambling
companies in operation today that don’t actively support consumer privacy and
}protection.

Said King.com CEO, Riccardo Zacconi, ‘Our market leadership is based on both the
quality and the integrity of our games. And by becoming the first skill games
company to buy and deploy Featurespace’s software system, we are protecting our
players and ensuring that they are in fact playing against real people.’

Featurespace has developed a core philosophy to use its expertise to provide
customized anti-fraud solutions to the gaming market using its vast portfolio of
generic software and data analysis techniques. In addition, it prides itself on
providing each and every customer with tailored, but flexible online solutions.

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